Gift proposals donors actually read.
Replace designed PDFs with a branded, mobile-friendly proposal page for every prospective donor, built from your templates in minutes and tracked once it's sent.
Proposal builder
For the Rivera FamilyEngineering Excellence · Campaign 2027Dear Elena and Marcus, thank you for sharing what you hope to make possible. Here is how your gift could open engineering to first-generation students.
A scholarship let me say yes to engineering.
Endows 1 scholarship every year, for good.
Engagement
Trusted by 100+ campuses
Proposals shouldn't wait on a designer.
Every proposal is another InDesign file.
Templates built once in your brand. Gift officers and donor relations fill in the sections; no design queue.
We send a PDF and never know if they read it.
Engagement tracking shows when a donor opens the proposal, what they look at and for how long.
Campaign season means more proposals than our team can make.
Personalize in minutes: reuse approved stories, video and impact data across every proposal.
From template to tracked proposal.
Everything a PDF can't do.
Digital proposal questions.
What is a digital gift proposal?
A personalized web page for one prospective donor, in place of a designed PDF. It can include a cover letter, photos, video, impact data, student stories and giving options, and it works on any phone, tablet or computer.
Do we need a designer to build each proposal?
No. Awarded builds your branded templates once. Your team then fills in and switches sections on or off for each donor, without code.
How do proposals reach donors?
Send them from Awarded, or share the link from your CRM or email platform. Awarded hosts the pages and shows you when donors open them, what they look at and for how long.
How does this connect to gift agreements and donor reports?
Proposals are the first step in the same platform: the gift the donor chooses can move into a gift agreement in GATO, and the fund it creates is reported back to the donor through Donor Reporting.